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This is an on-demand course for VAA members on face-to-face art sales techniques, not a call for artists to submit work.
Does this fit your work? 5 questions score every call to your medium, location and budget. Free.
Get matched →An on-demand course for VAA members on face-to-face art sales techniques. Learn how to sell your art confidently at exhibitions, open studios, and events by understanding the exact sales process used by leading galleries and art professionals.
VAA Members who exhibit or plan to exhibit their work in person, feel uncomfortable when selling, want practical tools rather than theory, and wish to build long-term relationships with collectors.
Understand buyer behavior and motivations, create compelling elevator pitches, articulate your artistic vision, handle objections, close sales, and establish meaningful relationships with collectors and buyers.
Four on-demand sessions covering: (1) Foundation of Art Sales—buyer behavior and making introductions; (2) Closing Sales Techniques and Pricing; (3) Building Long Term Relationships; (4) Art Sales Strategies and Beyond.
Online, on-demand course. Watch anytime, anywhere at your own pace with unlimited access to all four lessons and additional resources.
£99.00 for VAA members.
Led by Karen van Hoey Smith, an Artist Manager, Fine Art Auctioneer, and Consultant with experience as a Gallery Manager and Art Broker, and Louise Minnaar, an artist educator with 8+ years' experience.
Every listing links to the organizer's official page. Always confirm deadlines, fees, and entry rules there before you apply.