Art Sales Academy - Visual Artists Association
This is an on-demand course for VAA members on face-to-face art sales techniques, not a call for artists to submit work.
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Get matched →- Deadline
- deadline unknown, verify at source
- Entry fee
- $99
- Location
- Online · organized from Online
About
Overview
An on-demand course for VAA members on face-to-face art sales techniques. Learn how to sell your art confidently at exhibitions, open studios, and events by understanding the exact sales process used by leading galleries and art professionals.
Who This Course Is For
VAA Members who exhibit or plan to exhibit their work in person, feel uncomfortable when selling, want practical tools rather than theory, and wish to build long-term relationships with collectors.
What You'll Learn
Understand buyer behavior and motivations, create compelling elevator pitches, articulate your artistic vision, handle objections, close sales, and establish meaningful relationships with collectors and buyers.
Course Structure
Four on-demand sessions covering: (1) Foundation of Art Sales—buyer behavior and making introductions; (2) Closing Sales Techniques and Pricing; (3) Building Long Term Relationships; (4) Art Sales Strategies and Beyond.
Format & Access
Online, on-demand course. Watch anytime, anywhere at your own pace with unlimited access to all four lessons and additional resources.
Cost
£99.00 for VAA members.
About the Instructors
Led by Karen van Hoey Smith, an Artist Manager, Fine Art Auctioneer, and Consultant with experience as a Gallery Manager and Art Broker, and Louise Minnaar, an artist educator with 8+ years' experience.
- Entry fee
- £99.00
- Eligibility
- Exclusive to Visual Artists Association (VAA) members
- Audience
- VAA Members who exhibit or plan to exhibit their work in person
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